The Psychology of Money
Author: Morgan Housel
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The teachings of wealth, greed, and happiness are eternal. When it comes to money, it's not always about what you know. It all boils down to how you act. It is difficult to teach behaviour to even the most brilliant people. Managing money, investing it, and making business decisions are all thought to entail a lot of quantitative calculations, with facts and formulae telling us just what to do. In the real world, people do not make financial decisions using spreadsheets. Personal history, your unique view of the world, ego, pride, marketing, and unusual incentives are all mixed together around the dinner table or in a conference room. The author provides 19 short stories in Money Psychology that explore the unusual ways people think about money.